Media Guide: Remembering Bill Burton

Posted on August 14, 2009

By Dave Hughes, dcrtv.com

Legendary outdoors writer Bill Burton died Aug. 10, at age 82 after a lengthy battle with cancer. Burton wrote about fishing and hunting in the Chesapeake Bay for more than 50 years. He spent decades at the Baltimore Evening Sun and more recently wrote for the Annapolis Capital and Bay Weekly.

According to the Baltimore Sun, Burton took up outdoors reporting and writing after doctors told him his injuries would restrict him to a desk job. Burton also did fishing reports for radio and for Channel 2/WMAR in addition to his Evening Sun duties. He was the editor of numerous regional hunting and fishing magazines and was a founding member of the Mason-Dixon Outdoors' Writers Association. In April, he was inducted into the Maryland-Delaware-DC Press Association Hall of Fame, the Sun added.

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MASN will televise three preseason Ravens games starting with the August 13 battle against the Redskins at M&T Bank Stadium in Baltimore. Jerry Sandusky will handle play-by-play duties while Stan White and Rob Burnett will provide analysis. The Ravens games will also be broadcast on Baltimore's Channel 11/WBAL. Plus, MASN will run its "Ravens Kick-Off" pre-game show for each of the preseason games. It will be hosted by Pete Gilbert and Qadry Ismail.

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Comcast SportsNet Mid-Atlantic has penned a "multi-year agreement" with the Washington Redskins to expand their media and marketing partnership. CSN will be "the exclusive local Redskins HD provider for preseason games," including last night's game against the Redskins, the Steelers on Aug. 22 and the Jaguars on Sept. 3. CSN will continue to air its "Redskins Kickoff" and "Redskins Postgame Live" shows, plus the daily "Redskins Nation."

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Sports media sales veteran Steve Hennessey is joining PressBox as senior account manager. He comes from Baltimore sports talker WNST, 1570 AM.

John Coulson, PressBox's VP of sales and marketing, said: "Steve brings years of sports sales and marketing experience to PressBox. Having someone with his background in sales and management join our staff will help us with our continued growth." Hennessey added: "I am excited to join forces with PressBox as they continue to grow their presence as a sports media company in the Baltimore market and beyond."

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Local TV sports veteran James Brown will interview newly-signed Eagle Michael Vick on this Sunday's "60 Minutes" on CBS. It is the one-time quarterback's first interview since he confessed two years ago to running a brutal dog fighting ring that included torture of the animals.

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Redskins great Joe Theismann will be returning to the local radio airwaves on Redskins owner Dan Snyder's WTEM, ESPN 980. "The Joe Theismann Show" will debut on Aug. 14 in the 8 a.m. to 10 a.m. slot. And then, starting on Aug. 17, it will air on Mondays in the same time slot.

Theismann will be joined by WTEM's Kevin Sheehan. In addition to his Monday show, Theismann will play an "integral role" on WTEM's Redskins pre-game show and be a frequent guest on other ESPN 980 shows throughout the week.

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DCRTV heard CBS Radio's WJFK in D.C., now sports talker 106.7 The Fan, has renewed its contract to carry University of Maryland football. Men's basketball may be added later. Terps games are also heard on CBS’s WJZ-FM, 105.7 The Fan, in Baltimore.

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Check out the Media Guide column in the August issue of PressBox for the story about Air America lefty talker WZAA (1050 AM) becoming the D.C. market's home for the Baltimore Ravens, including all 20 preseason and regular season games during the 2009-10 season.

The Silver Spring station runs just 44-watts after dark. The Ravens' Baltimore radio flagships are Hearst's news talker WBAL (1090 AM) and WIYY, 98 Rock (97.9 FM).

Posted Aug. 14, 2009

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